Veeva Systems has acquired Ostro, a brand engagement platform for life sciences that gives patients and doctors immediate, compliant answers through an AI-driven chat experience, for a purchase price of approximately $100 million in cash and long-term equity retention grants. Ostro-powered brand websites allow customers to ask questions and receive approved information, resources, and next steps in real-time. Leveraging this engagement data, Ostro also generates deep insights brands use to im...